35+ of the best early Black Friday Apple deals

UPDATE: Nov. 24, 2023, 3:00 AM EST This story has been updated with updated iPad deal stock at select retailers, Apple Pencil deals, and more info about Apple's Black Friday gift card event.

Deals on Apple products actually aren't too hard to find — if you know where and when to look. While Apple deals do pop up year round, Black Friday Apple deals tend to be some of the best of the year.

We've been tracking the best Black Friday deals on AirPods, MacBooks, and more since retailers like Best Buy and Walmart started dropping Black Friday-level deals in early November. Now that it's officially the big day, even Apple's website itself has reluctantly jumped into the action, not with direct discounts but with gift cards (up to $200) tacked onto your purchase of a full price item.

Wherever you're looking to buy your new Apple gear, we've already pulled the best live deals to peruse. They're organized below by general category, then release year and generation when applicable.

Note: All newly added deals are marked with a ?, while deals with a ? have dropped to an all-time low price. Deals with a strikeout were either sold out or expired at the time of writing.

Mac and MacBook deals

Our pick: 2022 MacBook Air (M2, 8GB RAM, 256GB SSD)

Why we like it

Check out our full review of the M2 MacBook Air.

If you're looking for a zippy work-from-home machine or the perfect school companion, look no further. Though Apple did just release the new M3 chip to its iMac and MacBook lineup, the M2 is still plenty powerful. You'll also get 13.6 inches of display (as opposed to the 13.3 inches of the previous gen Air), a near-perfect keyboard, and best of all, this laptop at its lowest price ever.

More Mac and MacBook deals

MacBook Air

• 2020 MacBook Air (M1, 8GB RAM, 256GB SSD) — $749.99 $999 at Amazon (save $249.01)
• 2022 MacBook Air (M2, 8GB RAM, 256GB SSD) — $929 $1,099 at B&H (save $170)
• 2022 MacBook Air (M2, 8GB RAM, 512GB SSD) — $1,249 $1,399 at Best Buy (save $150)

15-inch MacBook Air

• 15-inch MacBook Air (M2, 8GB RAM, 256GB SSD) — $1,049 $1,299 at Amazon (save $250)?
• 15-inch MacBook Air (M2, 8GB RAM, 256GB SSD) — $1,049 $1,299 at Best Buy (save $250)?
• 15-inch MacBook Air (M2, 8GB RAM, 512GB SSD) — $1,249 $1,499 at Amazon (save $250)?
• 15-inch MacBook Air (M2, 16GB RAM, 512GB SSD) — $1,449 $1,699 at Best Buy (save $250)?
• 15-inch MacBook Air (M2, 16GB RAM, 1TB SSD) — $1,649 $1,899 at Best Buy (save $250)?

M1 MacBook Pro

• 2021 14-inch MacBook Pro (M1 Max, 64GB RAM, 2TB SSD) — $2,499 $4,099 at B&H (save $1,600)
• 2021 16-inch MacBook Pro (M1 Pro, 16GB RAM, 1TB SSD) — $1,949 $2,699 at B&H (save $750)

M2 MacBook Pro

• 2022 MacBook Pro (M2, 8GB RAM, 512GB SSD) — $1,299.99 $1,499 at Amazon (save $199.01 with on-page coupon)
• 2022 14-inch MacBook Pro (M2 Pro, 16GB RAM, 512GB SSD) — $1,599 $1,999 at Amazon (save $400)

M3 MacBook Pro

• 2023 14-inch MacBook Pro (M3, 8GB RAM, 512GB SSD) — $1,449 $1,599 at Amazon (save $150)?
• 2023 14-inch MacBook Pro (M3, 8GB RAM, 512GB SSD) — $1,449 $1,599 at Best Buy (save $150)?
• 2023 14-inch MacBook Pro (M3, 8GB RAM, 1TB SSD) — $1,649 $1,799 at Amazon (save $150)?
• 2023 14-inch MacBook Pro (M3 Pro, 18GB RAM, 512GB SSD) — $1,799 $1,999 at Amazon (save $200)?
• 2023 14-inch MacBook Pro (M3 Pro, 18GB RAM, 512GB SSD) — $1,849 $1,999 at Best Buy (save $150)?
• 2023 14-inch MacBook Pro (M3 Pro, 18GB RAM, 1TB SSD) — $2,249 $2,399 at Amazon (save $150)?
• 2023 14-inch MacBook Pro (M3 Pro, 18GB RAM, 1TB SSD) — $2,249 $2,399 at Best Buy (save $150)?
• 2023 16-inch MacBook Pro (M3 Pro, 18GB RAM, 512GB SSD) — $2,299 $2,499 at Best Buy (save $200)?
• 2023 16-inch MacBook Pro (M3 Pro, 32GB RAM, 512GB SSD) — $2,699 $2,899 at Amazon (save $200)?
• 2023 16-inch MacBook Pro (M3 Pro, 32GB RAM, 512GB SSD) — $2,699 $2,899 at Best Buy (save $200)?

Mac

• Mac mini (M2, 8GB RAM, 256GB SSD) — $499 $599 at Amazon (save $100)?
• Mac mini (M2, 8GB RAM, 256GB SSD) — $499 $599 at Best Buy (save $100)?
• Mac mini (M2, 8GB RAM, 256GB SSD) — $499 $599 at B&H (save $100)?
• Mac mini (M2, 8GB RAM, 512GB SSD) — $689.99 $799 at Amazon (save $109.01 with on-page coupon)?
• Mac mini (M2, 8GB RAM, 512GB SSD) — $699 $799 at Best Buy (save $100)

iPad deals

Our pick: 2021 iPad (WiFi, 64GB)?

Why we like it

The 9th generation iPad had been sitting at $249 low for a few weeks — and though it was a good deal, it was a low price we'd seen before. On Nov. 20, however, it finally welcomed a new record low of $229.99. The unprecedented deal since sold out at Amazon and now can only be snagged at this price at Target. If you're looking for a bit more storage space, the 256GB model has also hit a new low of $379.99, again at both Amazon and Target.

Though this 2021-era tablet certainly isn't the latest and greatest, it's about $120 cheaper than any other brand new iPad on the market right now (that's including sale prices). The A13 chip and 10.2-inch Retina display will do what you need them to do for basic tasks, like taking notes or streaming video.

More iPad deals

iPad (10th gen)

• 2022 iPad (WiFi, 64GB) — $349 $449 at Amazon (save $100)
• 2022 iPad (WiFi, 64GB) — $349 $449 at Best Buy (save $100)
• 2022 iPad (WiFi, 256GB) — $499 $599 at Amazon (save $100)

iPad (9th gen)

• 2021 iPad (WiFi, 64GB) — $229.99 $329 at Target (save $99.01)
• 2021 iPad (WiFi, 256GB) — $379.99 $479 at Amazon (save $99.01)
• 2021 iPad (WiFi, 256GB) — $379.99 $479 at Target (save $99.01)

iPad Air

• iPad Air (WiFi, 64GB) — $499.99 $599 at Amazon (save $99.01 with on-page coupon)
• iPad Air (WiFi, 256GB) — $649.99 $749 at Amazon (save $99.01)
• iPad Air (WiFi + cellular, 64GB) — $649.99 $749 at Amazon (save $99.01)
• iPad Air (WiFi + cellular, 256GB) — $799.99 $899 at Amazon (save $99.01)

iPad Pro

• 2022 12.6-inch iPad Pro (M2, WiFi, 128GB) — $999 $1,099 at Amazon (save $100)

iPhone deals

Our pick: iPhone 14 Plus at Verizon

Why we like it

The iPhone 15 may be the shiniest new Apple toy, and while the deals on the phone certainly aren't bad, they are contingent upon you having a decent trade-in. If you feel any doubt in your trade-in power, going for this Verizon deal on the 14 Plus requires none — only that you open a new line on select unlimited plans. Still some hoops, but far fewer to get an $800 phone basically for free.

More iPhone deals

• iPhone 14 (128GB) at AT&T — $10.99/month for 36 months on select unlimited plans, then receive a $334.44 bill credit. $699 (save $159)
• iPhone 14 Pro (128GB) at AT&T — $15/month for 36 months on select unlimited plans, then receive a $360 bill credit. $899 (save $360)
• iPhone 14 Pro Max (128GB) at AT&T — $20/month for 36 months on select unlimited plans, then receive a $280 bill credit. $1,000 (save $280)
• iPhone 15 (128GB) at AT&T — $0 with an eligible trade-in on select unlimited plans. (save up to $700)
• iPhone 15 Plus (128GB) at AT&T — $129.99 with an eligible trade-in on select unlimited plans. $929.99 (save up to $830)
• iPhone 15 Pro Max (256GB) at AT&T — $199 with an eligible trade-in on select unlimited plans. $1,199 (save up to $1,000)
• iPhone 13 (128GB) at Verizon — $0 on a new line and select 5G unlimited plans. $599 (save $599)
• iPhone 14 (128GB) at Verizon — $0 with select 5G unlimited plans. $699 (save up to $699)
• iPhone 14 Pro (128GB) at Verizon — $0 when you open a new line with select unlimited plans. $899.99 (save up to $899.99)
• iPhone 15 (128GB) at Verizon — $0 with an eligible trade-in on a new line and select unlimited plans. $799 (save up to $830)
• iPhone 15 Pro (128GB) at Verizon — $0 with an eligible trade-in on a new line and select unlimited plans. $999 (save up to $999)
• iPhone 15 Pro Max (256GB) at Verizon — $199 with an eligible trade-in on a new line and select unlimited plans $1,199 (save up to $1,000) Apple Watch deals

Apple Watch deals

Our pick: Apple Watch Series 9 (41mm, GPS)?

Why we like it

Check out our full review of the Apple Watch Series 9.

Just under two short weeks ago, Walmart's first Black Friday sales event brought the Series 9 down to its lowest price ever at $349. We weren't sure we'd see this price hit any lower — after all, $50 off the latest Apple Watch during Black Friday is the sale we've seen in years past. But if everyone running a Black Friday sale for the entire month is any indication, the ante has been upped this year. The Series 9 is now at a new low of $329, saving you $70 on the smartwatch that was released just this past fall. Along with the new S9 chip, the Series 9 comes with a brighter display than the previous generation, the same 18-hour battery life, and Double Tap. At the time of writing, you'll find more colorways on sale at Walmart than Amazon.

More Apple Watch deals

Series 9

• Apple Watch Series 9 (41mm, GPS) — $329 $399 at Amazon (save $70)?
• Apple Watch Series 9 (41mm, GPS) — $329 $399 at Walmart (save $70)?
• Apple Watch Series 9 (41mm, GPS) — $329.99 $399 at Target (save $69.01)
• Apple Watch Series 9 (45mm, GPS) — $359 $429 at Walmart (save $70)?
• Apple Watch Series 9 (45mm, GPS) — $359.99 $429 at Amazon (save $69.01)
• Apple Watch Series 9 (45mm, GPS) — $359.99 $429 at Target (save $69.01)
• Apple Watch Series 9 (41mm, GPS + cellular) — $429 $499 at Amazon (save $70)?
• Apple Watch Series 9 (41mm, GPS + cellular) — $429 $499 at Walmart (save $70)?
• Apple Watch Series 9 (45mm, GPS + cellular) — $459 $529 at Walmart (save $70)?
• Apple Watch Series 9 (45mm, GPS + cellular) — $459 $529 at Amazon (save $70)?

Series 8

• Apple Watch Series 8 (41mm, GPS) — $299 $399 at Amazon (save $100)
• Apple Watch Series 8 (45mm, GPS) — $329 $429 at Amazon (save $100)

SE

• Apple Watch SE (40mm, GPS) — $179 $249 at Amazon (save $70)?
• Apple Watch SE (40mm, GPS) — $189.99 $249 at Target (save $59.01)
• Apple Watch SE (44mm, GPS) — $209 $279 at Amazon (save $70)?
• Apple Watch SE (44mm, GPS) — $219.99 $279 at Target (save $59.01)
• Apple Watch SE (44mm, GPS + cellular) — $269 $329 at Amazon (save $60)
• Apple Watch SE (40mm, GPS + cellular) — $279 $299 at Walmart (save $20)

Ultra

• Apple Watch Ultra 2 (49mm, GPS + cellular) — $739 $799 at Amazon (save $60)
• Apple Watch Ultra 2 (49mm, GPS + cellular) — $739 $799 at Best Buy (save $60)

More Apple Watch deals

• Buy two, get $300 off on Apple Watches at AT&T

AirPods deals

Our pick: AirPods Pro (2nd gen)?

Why we like it

Read our full review on the second-generation AirPods Pro.

With the release of Walmart's final Black Friday event, the lightning AirPods Pro are down to a brand new record low price. They won't have the USB-C charging port of the latest Pros, but they'll have the same top-quality active noise cancellation, 30 hours of total battery life, and all for the same price as the far inferior third-generation AirPods. As of Nov. 22, this deal will be exclusive to Walmart+ members until 2:59 p.m. ET, but after that, it will be available to anyone. If you're looking for the best AirPods deal of the Black Friday season, you've just found it.

More deals on AirPods

• AirPods Pro (2nd gen) — $169 $249 at Walmart (save $80)?
• AirPods Pro (2nd gen) — $184.99 $249 at Verizon (save $64.01)
• USB-C AirPods Pro (2nd gen) — $189.99 $249 at Amazon (save $59.01)
• USB-C AirPods Pro (2nd gen) — $189.99 $249 at Best Buy (save $59.01)
• USB-C AirPods Pro (2nd gen) — $189.99 $249 at Target (save $59.01)
• Refurbished AirPods Max — $379.99 $499.99 at Best Buy (save $120)
• AirPods Max — $449.99 $549 at Amazon (save $99.01)
• AirPods Max — $449.99 $549 at Best Buy (save $99.01)

Even more Apple deals

• Apple AirTag — $23.99 $29 at Amazon (save $5.01)
• Apple AirTag (4-pack) — $79.99 $99 at Amazon (save $19.01)
• Apple Pencil (1st gen) — $72.88 $99 at Amazon (save $26.12)?
• Apple Pencil (2nd gen) — $89 $129 at Amazon (save $40)?
• Refurbished Beats Studio Buds + — $99.99 $169.95 at Woot (save $69.96)
• Beats Studio Pro — $169.95 $349.99 at Amazon (save $180.04)

Apple gift card deals at Apple's website

Apple Store Shopping Event

Why we like it

The Apple Store is throwing us a bone this Black Friday with its Apple Store Shopping Event. Between Nov. 24 and Nov. 27, eligible buyers will score up to a $200 gift card to use at a later time. Is it a true sale? No, but it is free money, and isn't that the true meaning of Black Friday?

Here's what you could end up getting if you decide to buy from Apple directly:

• Get up to a $75 gift card with purchase of an iPhone 14, iPhone 13, or iPhone SE
• Get up to a $200 gift card with purchase of a MacBook?Air or Mac?mini
• Get up to a $100 gift card with purchase of an iPad Pro, iPad Air, 10th-gen iPad, or iPad?mini
• Get a $50 gift card with purchase of an Apple?Watch?Series?9 or?Apple Watch?SE
• Get up to a $75 gift card with purchase of the 2nd-gen AirPods, 3rd-gen AirPods, 2nd-gen AirPods?Pro, or AirPods?Max
• Get up to a $50 gift card with purchase of an Apple?TV?4K or?HomePod
• Get up to a $50 gift card with purchase of Beats Studio?Pro, Beats?Solo3 Wireless, Powerbeats?Pro, Beats Fit?Pro, Beats Studio?Buds?+, Beats?Studio?Buds, or Beats?Flex
• Get up to a $50 gift card with purchase of a Magic?Keyboard, Magic?Keyboard Folio, 2nd-gen Apple?Pencil, or Smart Keyboard?Folio